Grocery Manufacturers Association

Nothing like a smart burp.

 

Facts Up Front labeling initiative is a fact-based approach that summarizes important nutritional information in a clear, simple format on the front of food and beverage packages. This in-store campaign promoted the nutritional system and helped busy parents to make better, more informed decisions when shopping. The design and illustration together communicated the benefits in a fun, friendly and humorous manner while also communicating quick, factual information. Burp.

 

what we did

 

brand identity

brand design

key art design

in-store marketing

 

GMA Feed Your Brain Instore Poster
GMA Look Learn Instore Poster
GMA Ready Know Instore Poster

BRIDGE | 

Brand Lab